Privacy Policy at a GlanceGeneral Information
The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data are any data that can be used to personally identify you. Detailed information on the topic of data protection can be found in our privacy policy provided below this text.
Data Collection on This Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find the contact details in the section "Note on the Responsible Party" in this privacy policy.
How do we collect your data?
Your data is collected in part by you providing it to us. This may include data you enter into a contact form, for example. Other data is collected automatically or with your consent when you visit the website through our IT systems. This primarily includes technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.
For what purposes do we use your data?
Some of the data is collected to ensure a flawless provision of the website. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to obtain free information about the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent for data processing, you can withdraw this consent at any time for the future. Additionally, you have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to file a complaint with the competent supervisory authority. You can contact us at any time regarding this or other questions concerning data protection.
Analysis Tools and Third-Party Tools
When visiting this website, your surfing behavior may be statistically evaluated. This is done primarily using so-called analysis programs. Detailed information about these analysis programs can be found in the following privacy policy.
2. Hosting and Content Delivery Networks (CDN)
We host the content of our website with the following provider:
External Hosting
This website is externally hosted. The personal data collected on this website are stored on the servers of the host. This may include IP addresses, contact inquiries, meta and communication data, contract data, contact data, names, website accesses, and other data generated through a website.
External hosting is performed for the purpose of fulfilling contracts with our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of a secure, fast, and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, processing is carried out solely on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, as far as the consent includes the storage of cookies or access to information on the user's end device (e.g., device fingerprinting) in the sense of the TTDSG. The consent can be revoked at any time. Our host will only process your data to the extent necessary to fulfill its service obligations and will follow our instructions regarding this data.We use the following host:
united-domains AG
Gautinger Straße 10
82319 Starnberg
Order Processing
We have concluded a contract for order processing (AVV) for the use of the aforementioned service. This is a legally mandated contract that ensures that the personal data of our website visitors is only processed according to our instructions and in compliance with the GDPR.
Google Cloud CDN
We use the content delivery network Google Cloud CDN. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. Google offers a globally distributed content delivery network. The technical transfer of information between your browser and our website is routed through Google's network. This enables us to enhance the global accessibility and performance of our website. The use of Google Cloud CDN is based on our legitimate interest in a mostly error-free and secure provision of our web offer (Art. 6 para. 1 lit. f GDPR). Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://cloud.google.com/terms/eu-model-contract-clause. Further information about Google Cloud CDN can be found here: https://cloud.google.com/cdn/docs/overview?hl=en.
Order Processing
We have concluded a contract for order processing (AVV) for the use of the aforementioned service. This is a legally mandated contract that ensures that the personal data of our website visitors is only processed according to our instructions and in compliance with the GDPR.
3. General Notes and Mandatory Information
Data Protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this privacy policy.
When you use this website, various personal data are collected. Personal data are data that can be used to personally identify you. This privacy policy explains which data we collect and how we use it. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the internet (e.g., communication via email) can have security vulnerabilities. A complete protection of the data from access by third parties is not possible.
Note on the Responsible Party
The responsible party for data processing on this website is:
7 Marketplace GmbH
Capellenstrasse 18
53913 SwisttalPhone: +49 2234 219 0667
Email: [email protected]
The responsible party is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g., names, email addresses, etc.).
Storage Duration
As long as no specific storage duration is mentioned within this privacy policy, your personal data will remain with us until the purpose for data processing ceases to exist. If you make a legitimate deletion request or withdraw your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial retention periods); in the latter case, the deletion will occur after the cessation of these reasons.
General Information on the Legal Grounds for Data Processing on This Website
If you have consented to data processing, we process your personal data based on Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR if special categories of data are processed under Art. 9 para. 1 GDPR. In the case of an explicit consent for the transfer of personal data to third countries, data processing also takes place based on Art. 49 para. 1 lit. a GDPR. If you have consented to the storage of cookies or access to information on your end device (e.g., via device fingerprinting), data processing also takes place based on § 25 para. 1 TTDSG. The consent can be revoked at any time. If your data is necessary for the fulfillment of a contract or for the execution of pre-contractual measures, we process your data based on Art. 6 para. 1 lit. b GDPR. Furthermore, we process your data if this is necessary to fulfill a legal obligation based on Art. 6 para. 1 lit. c GDPR. Data processing may also occur based on our legitimate interest under Art. 6 para. 1 lit. f GDPR. The relevant legal grounds applicable in each individual case are informed in the following paragraphs of this privacy policy.
Note on Data Transfer to the USA and Other Third Countries
We use tools from companies based in the USA or other countries that do not have adequate data protection. When these tools are active, your personal data may be transferred to these countries and processed there. We would like to point out that in these countries, a level of data protection comparable to that in the EU cannot be guaranteed. For example, US companies are required to hand over personal data to security authorities without you, as the data subject, being able to take legal action against this. It cannot be excluded that US authorities (e.g., secret services) process, evaluate, and permanently store your data located on US servers for surveillance purposes. We have no influence over these processing activities.
Withdrawal of Your Consent to Data Processing
Many data processing operations are only possible with your explicit consent. You can withdraw any consent you have already given at any time. The legality of the data processing carried out until the withdrawal remains unaffected by the withdrawal.
Right to Object to Data Collection in Special Cases and Against Direct Advertising (Art. 21 GDPR)
IF THE DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 PARA. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RELEVANT LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21 PARA. 1 GDPR). IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA CONCERNING SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION UNDER ART. 21 PARA. 2 GDPR).
Complaint Right with the Competent Supervisory Authority
In the event of violations of the GDPR, affected individuals have the right to lodge a complaint with a supervisory authority, particularly in the member state of their habitual residence, their workplace, or the place of the alleged violation. The complaint right is without prejudice to other administrative or judicial remedies.
Right to Data Portability
You have the right to have data processed by us based on your consent or in the performance of a contract handed over to you or a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.
Information, Deletion, and Correction
You have the right to request free information about your stored personal data, their origin, recipients, and the purpose of data processing at any time within the framework of the applicable legal provisions, as well as a right to correction or deletion of this data. You can contact us at any time regarding this or other questions about personal data.
Right to Restrict Processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time regarding this. The right to restrict processing exists in the following cases:
• If you dispute the accuracy of your personal data stored with us, we generally need time to verify this. For the duration of the examination, you have the right to request the restriction of processing your personal data.
• If the processing of your personal data is unlawful, you may request the restriction of data processing instead of deletion.
• If we no longer need your personal data but you need them to assert, exercise, or defend legal claims, you have the right to request the restriction of processing your personal data instead of deletion.
• If you have filed an objection under Art. 21 para. 1 GDPR, a balance must be struck between your and our interests. As long as it has not been determined whose interests outweigh, you have the right to request the restriction of processing your personal data.If you have restricted the processing of your personal data, these data – aside from their storage – may only be processed with your consent or for the establishment, exercise, or defense of legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the European Union or a member state.
SSL or TLS Encryption
This page uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the address line of the browser changing from "http://" to "https://" and by the lock symbol in your browser line.
When the SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
4. Data Collection on This WebsiteCookies
Our internet pages use so-called "cookies." Cookies are small data packages that do not harm your end device. They are either temporarily stored for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your end device until you delete them yourself or until an automatic deletion occurs through your web browser.
Partially, cookies from third parties may also be stored on your end device when you enter our page (third-party cookies). These allow us or you to use certain services of the third party (e.g., cookies for processing payment services).
Cookies have various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or displaying videos). Other cookies serve to evaluate user behavior or display advertisements.
Cookies required for conducting the electronic communication process, providing certain functions desired by you (e.g., for the shopping cart function), or optimizing the website (e.g., cookies for measuring the web audience) are stored on the basis of Art. 6 para. 1 lit. f GDPR, unless a different legal basis is specified. The website operator has a legitimate interest in storing necessary cookies to provide its services technically error-free and optimized. If consent to store cookies and comparable recognition technologies has been requested, processing is carried out solely based on this consent (Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG); consent can be revoked at any time.
You can configure your browser to be informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for specific cases or generally, and activate the automatic deletion of cookies when closing the browser. When cookies are disabled, the functionality of this website may be restricted.
As far as cookies are used by third parties or for analysis purposes, we will inform you separately about this in the context of this privacy policy and may request your consent.
Inquiry by Email, Phone, or Fax
If you contact us by email, phone, or fax, your inquiry, including all personal data arising from it (name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not pass this data on without your consent.
The processing of this data is based on Art. 6 para. 1 lit. b GDPR, if your inquiry is related to the fulfillment of a contract or is necessary for the execution of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested; consent can be revoked at any time.
The data you send us through contact inquiries will remain with us until you request us to delete them, withdraw your consent to storage, or the purpose for data storage ceases to exist (e.g., after your inquiry has been processed). Mandatory legal provisions – especially legal retention periods – remain unaffected.
Communication via WhatsApp
For communication with our customers and other third parties, we also use the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from accessing the communication content. However, WhatsApp has access to metadata generated during the communication process (e.g., sender, recipient, and time). We also point out that WhatsApp, according to its own statements, shares personal data of its users with its parent company Meta, based in the USA. Further details on data processing can be found in WhatsApp's privacy policy at: https://www.whatsapp.com/legal/#privacy-policy.
The use of WhatsApp is based on our legitimate interest in the fastest and most effective communication with customers, interested parties, and other business and contractual partners (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, data processing occurs solely based on the consent; this can be revoked at any time with effect for the future.
The communication content exchanged on WhatsApp remains with us until you request us to delete it, withdraw your consent to storage, or the purpose for data storage ceases to exist (e.g., after your inquiry has been processed). Mandatory legal provisions – especially retention periods – remain unaffected.
We use WhatsApp in the "WhatsApp Business" variant.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission.
Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.
We have configured our WhatsApp accounts not to automatically sync data with the address book on the smartphones in use.
We have concluded a contract for order processing (AVV) with the above-mentioned provider.
Use of Chatbots
We use chatbots to communicate with you. Chatbots can respond to your questions and other inputs without human assistance. To do this, the chatbots analyze not only your inputs but also other data to provide suitable responses (e.g., names, email addresses, and other contact details, customer numbers, and other identifiers, orders, and chat histories). Furthermore, the chatbot may collect your IP address, log files, location information, and other metadata. This data is stored on the servers of the chatbot provider.
Based on the collected data, user profiles can be created. In addition, the data may be used to display interest-based advertising if the other legal requirements (especially consent) are met. For this purpose, chatbots may be linked with analysis and advertising tools.
The data collected can also be used to improve our chatbots and their response behavior (machine learning).
The data you enter during communication will remain with us or with the chatbot operator until you request us to delete it, withdraw your consent to storage, or the purpose for data storage ceases to exist (e.g., after your inquiry has been processed). Mandatory legal provisions – especially retention periods – remain unaffected.
The legal basis for the use of chatbots is Art. 6 para. 1 lit. b GDPR if the chatbot is used for contract initiation or fulfillment. If a corresponding consent has been requested, processing occurs solely based on Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, as far as the consent includes the storage of cookies or access to information on the user's end device (e.g., device fingerprinting) in the sense of the TTDSG. The consent can be revoked at any time. In all other cases, the use is based on our legitimate interest in effective customer communication (Art. 6 para. 1 lit. f GDPR).We use the following chatbots:
ManyChat
The provider is ManyChat, Inc., 535 Everett Ave, Palo Alto, CA 94301, USA (hereinafter ManyChat). ManyChat processes publicly available information from your social media profiles, your browsing behavior on our website, your chat histories, other entered data, and log data (IP address, browser used, etc.) in the course of interaction with you.
You can find ManyChat's privacy policy here:
https://manychat.com/privacy_statement.html and
https://manychat.com/privacy.html.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://manychat.com/privacy.html.
Order Processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a legally mandated contract that ensures that the personal data of our website visitors is only processed according to our instructions and in compliance with the GDPR.
5. Social Media
Facebook
This website integrates elements of the social network Facebook. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transmitted to the USA and other third countries.
An overview of the Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=en_US.
When the social media element is active, a direct connection is established between your device and the Facebook server. This gives Facebook the information that you visited this website with your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data as well as their use by Facebook.
For further information, please refer to Facebook's privacy policy at: https://www.facebook.com/privacy/explanation.If consent has been obtained, the use of the above-mentioned service is based on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, the use of the service is based on our legitimate interest in a comprehensive visibility in social media.If personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited solely to the collection of the data and their forwarding to Facebook. The subsequent processing by Facebook is not part of the joint responsibility. The obligations we have together have been documented in an agreement on joint processing.
The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum.
According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of its products. Affected rights (e.g., requests for information) regarding the data processed by Facebook can be asserted directly with Facebook. If you assert the affected rights with us, we are obliged to forward these to Facebook.Data transfer to the USA is based on the standard contractual clauses of the EU Commission.
Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum,
https://www.facebook.com/help/566994660333381 and
https://www.facebook.com/policy.php.
Twitter
This website incorporates features of the Twitter service. These features are provided by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.
When the social media element is active, a direct connection is established between your device and the Twitter server. Twitter receives information about your visit to this website. By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. We point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data as well as their use by Twitter. Further information can be found in Twitter's privacy policy at: https://twitter.com/en/privacy.
If consent has been obtained, the use of the above-mentioned service is based on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, the use of the service is based on our legitimate interest in a comprehensive visibility in social media.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://gdpr.twitter.com/en/controller-to-controller-transfers.html.
You can change your privacy settings on Twitter in the account settings at https://twitter.com/account/settings.
Instagram
This website integrates features of the Instagram service. These features are provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram receives information about your visit to this website.
If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. We point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data as well as their use by Instagram.
If consent has been obtained, the use of the above-mentioned service is based on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, the use of the service is based on our legitimate interest in a comprehensive visibility in social media.
If personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited solely to the collection of the data and their forwarding to Facebook or Instagram. The subsequent processing by Facebook or Instagram is not part of the joint responsibility. The obligations we have together have been documented in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum.
According to this agreement, we are responsible for providing data protection information when using the Facebook or Instagram tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of its products. Affected rights (e.g., requests for information) regarding the data processed by Facebook or Instagram can be asserted directly with Facebook. If you assert the affected rights with us, we are obliged to forward these to Facebook.Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum,
https://help.instagram.com/519522125107875 and
https://www.facebook.com/help/566994660333381.Further information can be found in Instagram's privacy policy: https://instagram.com/about/legal/privacy/.
TikTok
We integrate functions and content from TikTok, a social media platform operated by TikTok Inc., on our website. This integration may result in TikTok collecting and processing personal data from you. Please note that TikTok has its own privacy policy, and we have no influence over the collection and use of your data by TikTok.
If you view or interact with our embedded content on TikTok (e.g., through "Likes" or comments), this may result in information such as your IP address and usage behavior being collected by TikTok. We recommend consulting TikTok's privacy policy (https://www.tiktok.com/legal/privacy-policy) to learn more about their data protection practices and how your data is processed by TikTok.
The legal basis for integrating TikTok on our website arises from our legitimate interest in providing you with relevant content and an interactive experience. However, you have the right to object to this data processing by not viewing or interacting with the content. Please note that you must contact TikTok directly to exercise your data protection rights in relation to TikTok.
YouTube
We integrate functions and content from YouTube, a social media platform operated by Google LLC, on our website. This integration may result in YouTube collecting and processing personal data from you. Please note that YouTube has its own privacy policy, and we have no influence over the collection and use of your data by YouTube.
If you view or interact with our embedded content on YouTube (e.g., through "Likes" or comments), this may result in information such as your IP address and usage behavior being collected by YouTube. We recommend consulting YouTube's privacy policy (https://policies.google.com/privacy) to learn more about their data protection practices and how your data is processed by YouTube.
The legal basis for integrating YouTube on our website arises from our legitimate interest in providing you with relevant content and an interactive experience. However, you have the right to object to this data processing by not viewing or interacting with the content. Please note that you must contact YouTube directly to exercise your data protection rights in relation to YouTube.
6. Analysis Tools and Advertising
Google Analytics
This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics allows the website operator to analyze the behavior of website visitors. In doing so, the website operator receives various usage data, such as page views, duration of stay, operating systems used, and user origin. These data are aggregated in a user ID and assigned to the respective end device of the website visitor. Furthermore, we can record your mouse and scroll movements and clicks with Google Analytics. Additionally, Google Analytics uses various modeling approaches to complement the collected datasets and employs machine learning technologies in data analysis.
Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is typically transmitted to a Google server in the USA and stored there.
The use of this service is based on your consent under Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.
Browser Plugin
You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
More information on handling user data with Google Analytics can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.
Order Processing
We have concluded a contract for order processing with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads allows us to display advertisements in the Google search engine or on third-party websites when the user enters specific search terms in Google (keyword targeting). Additionally, targeted advertisements can be displayed based on existing user data at Google (e.g., location data and interests) (audience targeting). We as the website operator can quantitatively evaluate this data by analyzing which search terms led to the display of our ads and how many ads led to corresponding clicks.
The use of this service is based on your consent under Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.
Facebook Pixel
This website uses the visitor action pixel from Facebook for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transmitted to the USA and other third countries.
This allows tracking the behavior of page visitors after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.
The data collected is anonymous to us as the operator of this website; we cannot draw conclusions about the identity of the users. However, the data is stored and processed by Facebook, allowing connection to the respective user profile and Facebook to use the data for its advertising purposes, according to the Facebook data usage policy.
This enables Facebook to place advertisements on Facebook pages as well as outside of Facebook. This use of data cannot be influenced by us as the site operator.
The use of this service is based on your consent under Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://www.facebook.com/help/566994660333381.If personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited solely to the collection of the data and their forwarding to Facebook. The subsequent processing by Facebook is not part of the joint responsibility. The obligations we have together have been documented in an agreement on joint processing.
The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum.
According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of its products. Affected rights (e.g., requests for information) regarding the data processed by Facebook can be asserted directly with Facebook. If you assert the affected rights with us, we are obliged to forward these to Facebook.
In Facebook's privacy policy, you will find more information about protecting your privacy: https://www.facebook.com/about/privacy/.
You can also deactivate the remarketing feature "Custom Audiences" in the ad preferences settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged into Facebook.
If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.
7. Plugins and ToolsGoogle Fonts (Local Hosting)
This page uses Google Fonts, which are provided by Google, to ensure a uniform display of fonts. The Google Fonts are installed locally. There is no connection to Google servers.For more information about Google Fonts, see https://developers.google.com/fonts/faq and Google's privacy policy: https://policies.google.com/privacy?hl=en.
Zapier
We have integrated Zapier on this website. The provider is Zapier Inc., Market St. #62411, San Francisco, CA 94104-5401, USA (hereinafter Zapier).
Zapier enables us to link and synchronize various functionalities, databases, and tools with our website. For example, it is possible to automatically display content we publish on our website on our social media channels or to export content from marketing and analytics tools. Depending on the functionality, Zapier may also collect various personal data.
The use of Zapier is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in effective integration of the tools used. If a corresponding consent has been requested, processing occurs solely based on Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, as far as the consent includes the storage of cookies or access to information on the user's end device (e.g., device fingerprinting) in the sense of the TTDSG. The consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission.
Details can be found here: https://zapier.com/tos.
Order Processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a legally mandated contract that ensures that the personal data of our website visitors is only processed according to our instructions and in compliance with the GDPR.
8. Payment ProvidersProcessing Customer and Contract Data
We collect, process, and use personal customer and contract data for the establishment, content design, and modification of our contractual relationships. We only collect, process, and use personal data regarding the use of this website (usage data) as far as this is necessary to enable the user to use the service or to bill. The legal basis for this is Art. 6 para. 1 lit. b GDPR.The collected customer data will be deleted after the completion of the order or termination of the business relationship and expiration of any existing legal retention periods. Legal retention periods remain unaffected.
Payment Services
We integrate payment services from third parties into our purchasing process. When you make a purchase with us, your payment data (e.g., name, payment amount, account details, credit card number) will be processed by the payment service provider for the purpose of payment processing. The respective contractual and privacy provisions of the respective providers apply to these transactions. The use of payment service providers is based on Art. 6 para. 1 lit. b GDPR (contract fulfillment) as well as in the interest of a smooth, comfortable, and secure payment process (Art. 6 para. 1 lit. f GDPR). If your consent is requested for certain actions, Art. 6 para. 1 lit. a GDPR serves as the legal basis for data processing; consents can be revoked at any time for the future.We use the following payment service providers on this website:
PayPal
The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal").
Data transfer to the USA is based on the standard contractual clauses of the EU Commission.
Details can be found here: https://www.paypal.com/de/webapps/mpp/ua/pocpsa-full.
Further details can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.The user is not entitled to assign or transfer the contract or individual obligations under this contract without prior written permission from 7 Marketplace GmbH. This contract constitutes the sole contractual basis for the contractual relationship between the user and 7 Marketplace GmbH, unless 7 Marketplace GmbH expressly states otherwise in a declaration or in materials on the site.